Principles of Behavior Modification pdf free download. This book presents basic psychological principles governing human behavior within the conceptual framework of social learning. Over the years an impressive body of knowledge about the mechanisms through which behavior is acquired and modified has been accumulated. But despite
this vigorous growth of research on human behavior, a number of psychological processes
that are highly influential in human functioning have been overlooked or only partially
investigated. This volume reviews the recent theoretical and experimental advances in the field of social learning.
Principles of Behavior Modification pdf free download
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